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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A.Belch.
Author
Belch, George E.
Published
[Singapore] : McGraw-Hill Education, c2015.
Call Number
659.1 B427A 2015
Location
Songkhla
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch, Michael A. Belch.
Author
Belch, George E.,
Published
Boston : McGraw-Hill, 2004.
Call Number
659.1 B427A 2004
Location
Phatthalung
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